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Patrick Cokayne Keely was a designer of posters, press advertisements
and trade matter. Before the Second World War Keely designed posters
for London Transport, the Southern Railway, the Post Office and
the British Aluminium Company. Keely designed several posters
during the Second World War, including some for the GPO and accident
prevention posters for ROSPA and the Ministry of Labour and National
Service (MOLNS). His work at this time was 'distinguished by the
use of a few objects or symbols put together in a gay and sprightly
fashion to make an odd and arresting visual message', although
the use of rich colour was unusual. Pay Keely also designed work
for the British Aluminium Company. He was a member of the Society
of Industrial Artists and of the Alliance Graphique Internationale.
Keely's thoughts on poster design are clear from articles in Advertiser's
Weekly. His technique was to 'deliver the message in shorthand,
which is never-the-less understandable to everybody'.
Information taken from: London Transport Museum Database,
February 2000, Darracott, J. and Loftus, B., Second World War
Posters, 1981 (1972), p.39, Keely, P., 'Better Posters Can
Build Up Public's Interest', Advertiser's Weekly, December
9 1943, p.257
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